հաճախականություն

հաճախականություն

The average number of times an individual has the opportunity to see an advertising message during a defined period of time. Frequency in outdoor advertising is typically measured over a four week period.

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Parte del discurso: sustantivo
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Industria/ámbito: Publicidad
Categoría: Vallas publicitarias
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ցանցային հզորության հաճախականություն

Energía; Energía eólica

characteristic defines the sensitivity, given in megawatts per hertz (MW/Hz), usually associated with a (single) control area/block or the entire synchronous area, which relates ...

հեռակառավարում

Publicidad; Vallas publicitarias

Control of a display from a remote and/or central location via a communications network.

տող

Publicidad; Vallas publicitarias

A horizontal line of pixels; in print graphics, a horizontal line on a table

այլընտրանքային լրատվամիջոց

Publicidad; Vallas publicitarias

Outdoor formats that do not fall into the categories of: billboards, street furniture or transit. Most alternative media is used to create customized solutions for advertisers.

շրջանառություն

Publicidad; Vallas publicitarias

A measurement of traffic volume in a market.

շարունակականություն

Publicidad; Vallas publicitarias

The elimination of gaps in a media schedule by maximizing the duration of a campaign, ideally 52 weeks.

մոտեցում

Publicidad; Vallas publicitarias

The distance measured along the line of travel from the point where an advertising unit first becomes fully visible to the point where the copy is no longer readable.