životni ciklus proizvoda

životni ciklus proizvoda

A concept which draws an analogy between the span of a human life and that of a product, suggesting that, typically, a product's life consists of four stages - introductory, growth, maturity and decline, the concept is used as a tool to formulate marketing strategies appropriate to each of the stages.

0 0

Mejorarlo

Agregar una imagen

Parte del discurso: sustantivo
Sinónimo(s)
Blosario
Industria/ámbito: Carreras profesionales
Categoría: Ventas
Company:
Producto:
Acrónimo-Abreviatura:

Más

Agregar a Mi Glosario

Otros idiomas:

Más

Comentarios de otros usuarios

Ver términos similares

Životni ciklus proizvoda

Servicios a empresas; Gestión de proyectos

A collection of generally sequential, non-overlapping product phases whose names and numbers are determined by the manufacturing and control needs of the organization. The last ...

Životni ciklus proizvoda

Servicios a empresas; Marketing

A cycle that all products follow from introduction, growth, maturity and decline. It is possible however, for a product to be reborn and delay decline if a new use is discovered.

Životni ciklus proizvoda

Publicidad; Comunicaciones de marketing

A management technique in which a product is depicted as passing through a series of progressive stages.

životni ciklus

Biología; Biología general

the course of developmental changes through which an organism passes from its inception as a fertilized zygote to the mature state in which another zygote may be produced

Životni siklus internacionalnog proizvoda

Servicios a empresas; Marketing

A theory that states products have a life cycle with 4 stages, introductory, growth, maturity and decline, from which different marketing approaches should be taken.

takmičenje, natjecanje

Carreras profesionales; Ventas

A competition based on skill, in which prizes are offered.

proizvođački brend

Carreras profesionales; Ventas

A brand owned or controlled by an organisation the primary commitment of which is to production rather than distribution, also called a national brand.

lični razgovor

Carreras profesionales; Ventas

A face-to-face meeting with a client, job applicant, buyer, marketing research respondent, etc.

promotivna kampanja

Carreras profesionales; Ventas

A coordinated series of promotional efforts built around a single theme and designed to achieve a specific objective.

plan poslovanja

Carreras profesionales; Ventas

A blueprint for growing a company, containing a definition of the company's mission, identified opportunities, objectives, strategies and action plans.

šta ako... metod

Carreras profesionales; Ventas

A closing technique in which the salesperson attempts to isolate the last remaining objection or obstacle to the sale and closes it contingent upon being able to remove the ...

Términos en las noticias

Temas relacionados

irena sabovic

0
Términos
0
Blosarios
4
Seguidores

Industria/ámbito: Literatura Categoría: Novelas

Državne nagrade za književna djela

American literary awards, running annually from 1950 to present. There are 4 awards, fiction, nonfiction, poetry, and young people's literature, with ...