besnikëri e markës

besnikëri e markës

The degree to which a customer is loyal to a given brand in that they are likely to re-purchase/re-use in the future. The level of loyalty indicates the degree to which a brand is protected form competitors.

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Parte del discurso: sustantivo
Sinónimo(s)
Blosario
Industria/ámbito: Publicidad
Categoría: Publicidad en televisión; Publicidad radiofónica; Publicidad impresa; Nuevos medios de publicidad
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